So many women wear the wrong bra size and are unaware of how the correct size can make such a difference to their posture, neck, back and shoulder’s. Especially when you have a larger cup size. A correct fitting bra also defines your figure giving you more confidence. We pride ourselves in never using a tape measure and only measure by the eye. All brands tend to be slightly different, even a plunge bra compared to a full cup can alter your size and fit.